Zoo positive and negative sign design

Quick answer：

The design of a zoo's positive and negative sign refers to the creation of visual symbols that represent the zoo's brand or specific areas within the zoo. Positive signs typically include imagery or text that is inviting, informative, or promotes a sense of safety and enjoyment, while negative signs may include warnings, rules, or cautionary information. This design is an important aspect of zoo branding and wayfinding, ensuring that visitors can navigate the zoo effectively and safely.