Simplified Chinese storefront

Quick answer：

A simplified Chinese storefront refers to a shop or business establishment with a signboard or facade that incorporates elements of Chinese design, but with simplified characters used instead of traditional characters. Simplified Chinese is a system of writing used in Mainland China, Singapore, and Malaysia, which reduces the number of strokes in traditional Chinese characters. Simplified storefronts are common in areas where there is a mix of Chinese and Western cultural influences.