Purple zongzi packaging design snacks are a type of Chinese food product. Zongzi, also known as sticky rice dumplings, are traditional snacks made with glutinous rice and various fillings, often wrapped in bamboo leaves. The purple packaging design suggests a modern twist on traditional snacks, possibly incorporating vibrant colors and unique shapes to attract consumers. This can be a strategy to appeal to a younger demographic or to stand out in the competitive snack market.