Product packaging design for potato chips

Quick answer：

Product packaging design for potato chips is a specialized field in graphic design and packaging engineering. It involves creating visually appealing and functional packaging that effectively communicates the product's brand identity, highlights its unique features, and attracts consumers. This includes aspects like choosing the right materials, considering the shelf-life of the product, ensuring ease of opening and resealing, and incorporating elements that may contribute to sustainability or environmental friendliness.