Overview of mooncake packaging design

Quick answer：

Mooncake packaging design is an important aspect of the traditional Chinese Mid-Autumn Festival. It involves creative and artistic approaches to present mooncakes, which are round pastries typically filled with lotus seed paste, red bean paste, or other ingredients. The design aims to be aesthetically pleasing, culturally relevant, and practical for transportation and storage. It often incorporates elements like Chinese calligraphy, traditional patterns, and symbols associated with the festival. The packaging also reflects the brand identity and quality of the mooncake producer.