New Balance red and blue color scheme refers to the design feature of New Balance sneakers where the shoe is predominantly red and blue in color. This color scheme is often used for marketing purposes or to create a visually appealing aesthetic. It is a common practice in the footwear industry to use bold colors to attract customers and make products stand out on the shelves. New Balance, as a well-known sportswear brand, has several models that feature this red and blue color scheme.