Key points of mooncake packaging design

Quick answer：

Mooncake packaging design focuses on factors such as aesthetics, functionality, and brand representation. Key elements include: 1) Attractive and culturally relevant visuals; 2) Protective materials for the mooncake; 3) Easy-to-open and resealable packaging; 4) Branding elements that convey quality and tradition; 5) Informational content like ingredients and weight.