Introduction to Mooncake Packaging Design

Quick answer：

Mooncake packaging design is an art form that combines aesthetics, functionality, and cultural significance. It typically features traditional Chinese motifs, vibrant colors, and elegant typography. The packaging not only protects the mooncake but also serves as a representation of the brand and its values. Design elements often include cultural symbols such as the moon, which is associated with the Mid-Autumn Festival, when mooncakes are traditionally enjoyed.