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IKEA pop-up store

Quick answer:

An IKEA pop-up store is a temporary retail space operated by the Swedish furniture company IKEA. These stores are set up in various locations to showcase new products, promote sales, or create brand awareness. They are typically small in size and can be found in shopping centers, streets, or online platforms. Pop-up stores are a marketing strategy that allows companies to reach new customers and test the market response to new products or concepts without the long-term commitment of a permanent store.

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