Gradient composition in advertising design poster

Quick answer：

Gradient composition in advertising design posters involves using smooth transitions of color to create visual interest and convey a message. This technique is often used to attract attention, evoke emotions, and guide viewers' focus on specific elements of the design. It requires careful selection of colors and understanding of color theory to be effective. In advertising, gradients can represent concepts like change, growth, or luxury, depending on the brand's identity and the campaign's objectives.