Fashion store Qixi window design

Quick answer：

Qixi, also known as Chinese Valentine's Day, is celebrated on the 7th day of the 7th lunar month. Fashion stores often design special window displays to attract customers. These displays typically feature romantic and traditional Chinese elements, such as lanterns, peonies, and couplets. The goal is to create an immersive experience that reflects the spirit of the festival and encourages shopping.