ANTA pop-up store

Quick answer：

ANTA is a Chinese sportswear company that has been known for its pop-up stores. Pop-up stores, also known as temporary or pop-up shops, are retail outlets that operate for a limited time and are often used to launch new products, generate buzz, or test new markets. ANTA's pop-up stores typically feature exclusive merchandise, interactive experiences, and are strategically located in high-traffic areas or within events to attract a large number of customers.