<p style="font-size: 12px;color:#aaa;">版权引用：<a href="https://www.behance.net/gallery/44277827/FLOR-Rebrand"><span style="font-size: 12px;color:black;">“FLORMODULAR BRAND DESIGN FOR THE CULT FAVORITE IN CUSTOM RUGSWith stars in their eyes and major growth on the horizon, FLOR was in need of a comprehensive rebrand—new logo, new messaging, a top-to-bottom overhaul of their identity system and a refreshed strategy for 20+ retail stores nationwide. As longtime fans of the custom rug company, we were up for the challenge. And with FLOR eager to find a true collaborator for the project—a team that wouldn't dictate, but arrive at solutions together, it was a match made in design heaven. Together, we set out to refine FLOR's story, sell the design experience and convert browsers to brand loyalists. After a thorough language audit and intensive store research, we found lots of room to strengthen the brand and consumer experience. We began by crafting a short, memorable tagline—Creative Rug Design—and a lively logo to convey FLOR's sense of freedom, play and flexibility.And that was just the beginning. ”</span> </a>由 <a href=""><span style="font-size: 12px;color:black;">Will Miller,Ross Burwell,Firebelly Design</span></a> 授权许可 <span><a href="https://creativecommons.org/licenses/by-nc-nd/4.0/deed.zh" target="_blank" style="font-size: 12px;color:black;">Attribution-NoDerivs-NonCommercial 4.0 International<img src="" style="display: inline-block;height: 16px;width: auto;"></a></span></p>