<p style="font-size: 12px;color:#aaa;">版权引用：<a href="https://www.behance.net/gallery/5223323/LUMBRE-NATGEO-REBRAND-(PROMOS)"><span style="font-size: 12px;color:black;">“LUMBRE. NatGeo Rebrand  (Promos) 2012 - National Geographic Channels International commissioned LUMBRE to create four new ID's and a system for editable promos and bumpers that reflect the new direction of the channel for it’s subsequent rebranding.The client wanted us to find several creative takes, with varying levels of complexity while mantaining the spectacle that their shows require: a new concept to ensure that each program is a huge event. The challenge was three-fold since we had to cover both editable package promos and bumpers, a new ID’s campaign, as well as all kinds of resources to transform NatGeo in a tremendous entertainment channel.To achieve this, we proposed a lot of tools as well as composition and narration rules, to reinforce the enormity in each case. We developed several ways to build bumpers and promos and also proposed a lot of stories for ID's.The client liked the proposal so much that we were asked to make four of these ID's plus an internal circu......”</span> </a>由 <a href="https://www.behance.net/LUMBRE"><span style="font-size: 12px;color:black;">LUMBRE __</span></a> 授权许可 <span><a href="https://creativecommons.org/licenses/by-nc-nd/4.0/deed.zh" target="_blank" style="font-size: 12px;color:black;">Attribution-NoDerivs-NonCommercial 4.0 International<img src="" style="display: inline-block;height: 16px;width: auto;"></a></span></p>