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Brochure Objective: design the principal pre-...

ByOverdrive Design Limited,Antonia V. Goga,Katrina Densmore,Alexander Rosa,James Douglas Wilson

LicenseAttribution-NoDerivs-NonCommercial 4.0 International

<p style="font-size: 12px;color:#aaa;">版权引用:<a href="https://www.behance.net/gallery/31134769/RGD-DesignThinkers-2015-Conference-Process"><span style="font-size: 12px;color:black;">“ Brochure Objective: design the principal pre-event marketing piece to announce speakers and events at the conference to encourage early signup. Parameters: finished piece weighs no more than 60 grams to meet mailing requirements. 60 grams isn’t much and from conception to completion, the variables for the brochure were in continuous flux because planning was in its early stages. i.e. new speakers being announced or rescheduled and additional events added. Although not the largest piece of collateral by any means, it proved to be the most difficult piece to complete in terms of revisions and sheer hours. Nonetheless, we wanted people to notice it, so we made a consorted effort to mirror the sculpture that we had built in the form of vertically aligned type. We knew that this would be uncomfortable, but we also knew that this would receive attention.   ”</span> </a>由 <a href=""><span style="font-size: 12px;color:black;">Overdrive Design Limited,Antonia V. Goga,Katrina Densmore,Alexander Rosa,James Douglas Wilson</span></a> 授权许可 <span><a href="https://creativecommons.org/licenses/by-nc-nd/4.0/deed.zh" target="_blank" style="font-size: 12px;color:black;">Attribution-NoDerivs-NonCommercial 4.0 International<img src="" style="display: inline-block;height: 16px;width: auto;"></a></span></p>
<p style="font-size: 12px;color:#aaa;">版权引用:<a href="https://www.behance.net/gallery/31134769/RGD-DesignThinkers-2015-Conference-Process"><span style="font-size: 12px;color:black;">“ Brochure Objective: design the principal pre-event marketing piece to announce speakers and events at the conference to encourage early signup. Parameters: finished piece weighs no more than 60 grams to meet mailing requirements. 60 grams isn’t much and from conception to completion, the variables for the brochure were in continuous flux because planning was in its early stages. i.e. new speakers being announced or rescheduled and additional events added. Although not the largest piece of collateral by any means, it proved to be the most difficult piece to complete in terms of revisions and sheer hours. Nonetheless, we wanted people to notice it, so we made a consorted effort to mirror the sculpture that we had built in the form of vertically aligned type. We knew that this would be uncomfortable, but we also knew that this would receive attention.   ”</span> </a>由 <a href=""><span style="font-size: 12px;color:black;">Overdrive Design Limited,Antonia V. Goga,Katrina Densmore,Alexander Rosa,James Douglas Wilson</span></a> 授权许可 <span><a href="https://creativecommons.org/licenses/by-nc-nd/4.0/deed.zh" target="_blank" style="font-size: 12px;color:black;">Attribution-NoDerivs-NonCommercial 4.0 International<img src="" style="display: inline-block;height: 16px;width: auto;"></a></span></p>