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Concept/Background: Bed-Stuy Beer is a beer s...

ByGustav Karlsson Thors

LicenseAttribution-NonCommercial 4.0 International

<p style="font-size: 12px;color:#aaa;">版权引用:<a href="https://www.behance.net/gallery/20717877/Bed-Stuy-Beer-Rebrand"><span style="font-size: 12px;color:black;">“Concept/Background: Bed-Stuy Beer is a beer shop in Bed-Stuy, Brooklyn. My concept for this rebrand was to give the store a clean and original look, that would fit, but also break out from the brick building and the wooden interior. Since they have a big variation, and an often changing range of beer, I wanted to create a template for signs and tags, that the store hand writes on, so that they easily can change the signs as often they need to. I also wanted to design the packaging for their Six Mix-concept, their growlers for draught beer, a bag, and a tape that easily can be applied on, for an example, kegs.    Result: Since the shop has a lot of Brooklyn in it, I designed the Brooklyn icon system. But for this concept, Brooklyn has a lot of Bed-Stuy Beer in it. So the Brooklyn-symbolizing icons all contains one or two beer bottles. Plainly, Bed-Stuy Beer makes Brooklyn. The store has nine different logotypes each containing one of the icons. The colors are inspired by diffe......”</span> </a>由 <a href="https://www.behance.net/gustavkarlsson"><span style="font-size: 12px;color:black;">Gustav Karlsson Thors</span></a> 授权许可 <span><a href="https://creativecommons.org/licenses/by-nc/4.0/deed.zh" target="_blank" style="font-size: 12px;color:black;">Attribution-NonCommercial 4.0 International<img src="" style="display: inline-block;height: 16px;width: auto;"></a></span></p>
<p style="font-size: 12px;color:#aaa;">版权引用:<a href="https://www.behance.net/gallery/20717877/Bed-Stuy-Beer-Rebrand"><span style="font-size: 12px;color:black;">“Concept/Background: Bed-Stuy Beer is a beer shop in Bed-Stuy, Brooklyn. My concept for this rebrand was to give the store a clean and original look, that would fit, but also break out from the brick building and the wooden interior. Since they have a big variation, and an often changing range of beer, I wanted to create a template for signs and tags, that the store hand writes on, so that they easily can change the signs as often they need to. I also wanted to design the packaging for their Six Mix-concept, their growlers for draught beer, a bag, and a tape that easily can be applied on, for an example, kegs.    Result: Since the shop has a lot of Brooklyn in it, I designed the Brooklyn icon system. But for this concept, Brooklyn has a lot of Bed-Stuy Beer in it. So the Brooklyn-symbolizing icons all contains one or two beer bottles. Plainly, Bed-Stuy Beer makes Brooklyn. The store has nine different logotypes each containing one of the icons. The colors are inspired by diffe......”</span> </a>由 <a href="https://www.behance.net/gustavkarlsson"><span style="font-size: 12px;color:black;">Gustav Karlsson Thors</span></a> 授权许可 <span><a href="https://creativecommons.org/licenses/by-nc/4.0/deed.zh" target="_blank" style="font-size: 12px;color:black;">Attribution-NonCommercial 4.0 International<img src="" style="display: inline-block;height: 16px;width: auto;"></a></span></p>